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Brands have too much power over editorial content.
Brand safety should not exist. The only reason it does is because companies have failed to build strong firewalls.
An ad sales team dictating the removal of Jezebel’s slogan is such a red flag.
https://www.404media.co/advertisers-dont-want-sites-like-jezebel-to-exist/
@ernie@writing.exchange I'm getting really tired of hearing people complain about "advertisers" and "brands" in the context of information sharing. I don't know what people expect to happen when they go all in on paying bills via ads 
@nyquildotorg But the thing is, good leadership can put up firewalls to prevent advertisers from being this influential on content. This is literally the job of many publishers in the news industry—to act as a liaison between editorial and advertising.
What has happened in G/O’s case is that the guy who should be doing this work, Spanfeller, is just letting the ad team walk all over editorial.
@ernie@writing.exchange I've obviously never worked in the industry, but I've heard that sentiment my entire life and never seen any indication that it hasn't always been a problem. People think of ads as a necessary thing to make publications possible, but more and more it's harder not to see the content in the publications as what's required to make ad revenue possible.
@nyquildotorg All the newspapers I worked at, biz dev teams went out of their way to not get us caught up in advertiser complaints. It can be done. We have just forgotten it in the digital age.